Stakeholder Management
About the seminar
Often overlooked, stakeholder management is vital to the success of a product or service in every organisation. Engaging with those who are impacted by your activities is now a key skill for managers at all levels and this seminar will look at the main aspects of stakeholder management across a variety of sectors.
Who should participate?
This seminar will be of interest to communications managers and other professionals within organisations across the public, private and voluntary sectors, including:
- Project managers
- CEOs
- Organisational spokespersons
- Communications professionals
- External / public affairs advisors
- PR / media managers
- Safety and risk managers
- Environmental managers
- PR agencies / advisors
Benefits of seminar
Delegates participating in this online seminar will:
- learn the key components of a stakeholder engagement campaign and the key issues to consider across various sectors;
- gain an insight into the role of the media and how it can impact upon your organisation;
- learn about communications issues for large infrastructure projects;
- understand the importance of communications environmental issues effectively;
- learn how to best manage stakeholders in a crisis;
- learn the practicalities/benefits of stakeholder campaigning for NGOs.
Agenda
| Content | Format |
| Introduction to stakeholder management | |
| Key components of a successful stakeholder engagement campaign Roy Nelson, Communication Programmes Manager, CAFRE (College of Agriculture, Food & Rural Enterprise) [powerpoint presentation] |
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| Engaging with key stakeholders: What every organisation needs to know Peter Dixon, Group Chief Executive Phoenix Energy Holdings [powerpoint presentation] |
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| Communicating with stakeholders: Progressing the business agenda Uel Hoey, Business Development Director Belfast International Airport [powerpoint presentation] |
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| Stakeholder management in context | Communications issues around large infrastructure projects John White, Acting Director of Strategic Programmes Roads Service [powerpoint presentation] |
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| Managing local external communications for manufacturing facilities Jim Buchanan, Safety and Environment Manager Lafarge Cement Ireland [powerpoint presentation] |
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| Stakeholder management for the healthcare sector Don Heaney Media and Public Affairs Manager Northern Health and Social Care Trust [powerpoint presentation] |
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| NGO case study: Building support through stakeholder campaigning Paddy McGettigan, Director of Housing and Support Services, Simon Community [powerpoint presentation] |
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| Communicating with stakeholders: The practicalities | Communicating environmental issues
Sue Christie, Director Northern Ireland Environment Link [powerpoint presentation] |
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| Talking to the media: Do's and don'ts Malachi O'Doherty, Media Consultant Channel 56 |
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| Engaging local stakeholders on major projects Paul McErlean, Managing Director MCE Public Relations [powerpoint presentation] |
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How does it work
The content can be accessed at your convenience and worked through at a pace that suits you. Anyone wishing to access this content can simply register via the website to receive their own unique username and password.
If you would like to take the webinar, register now, and you will receive a unique username and password. |
If you have ordered the webinar and received your username and password, begin here. |
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| REGISTER HERE | START THE WEBINAR |
Registration fee
£85 + VAT (£105)
* Username and Password details will be provided upon purchase & this will entitle you to 30 days access to the site.
When registering online you have the option of paying by credit card or we can invoice you.














